Category Archives: SEO

Business Guide: How to adjust online after lockdown

As we continue to adjust to life outside of lockdown, online retailers are faced with a very different landscape. After months of unrest and unease, shoppers are returning to the high-street and whether your business thrived or barely survived during the pandemic, it’s more important than ever to maintain a strong online presence. We asked […]

Client Success Friday: SEO in the USA

It’s Friday, which means it’s time for our weekly ‘Client Success’ share. This time we’re turning our attention to our Senior SEO Strategist, Claire Hunter. We approach every SEO client differently, mainly because we’ve learnt from experience that offering a ‘one size fits all’ package just doesn’t cut it in today’s market. This client approached […]

Acquiro at the European Content Awards 2020

Another month, another industry awards event! The SEO team are back from a whirlwind visit to the beautiful city of Kraków to attend the much anticipated European Content Awards 2020. Our ‘Filtered Homes’ campaign for I Love Wallpaper was nominated yet again for Best Low Budget Campaign, this time at the European Content Awards alongside […]

Why Fixating On Search Volume Could Be Harming Your Performance

When it comes to keyword research, more often than not we focus most of our attention on search volumes and opt for keywords with the highest searches. There’s no denying it’s an effective way to drive more traffic to your site, but it might not always lead to improvements in conversions which doesn’t achieve the overall goal of increasing revenue.

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