COMMERCIALLY FOCUSED PPC MANAGEMENT

To create a PPC campaign that’s right for you, we take the time to really get to know your business, your industry, your competitors and your USPs. This research then informs our strategy, working alongside you to create a plan that is going to deliver the results that you need.

By building out your existing campaigns and establishing accounts at new networks, we work to deliver your tailored PPC strategy. We keep a close eye on all of your campaigns, allowing us to be fully reactive to changes and keep you updated on progress.

Our PPC specialists ensure you are targeting the right keywords. Using sophisticated techniques and our own tools to make sure that you are covering the full search landscape. We also make sure we avoid areas which are not suitable for your business.

We create focused ad copy that is highly focused on the keywords in the ad group and to the landing pages on your website. We continually test our ad copy to make sure you’re getting the right traffic at the lowest cost, using strong calls to action and effective copywriting skills.

We use ad extensions to transform your ad text and ensure you stand out amongst your competitor. Ad extensions are vital in today’s PPC landscape, and we make sure you’re not missing out.

We will create and manage engaging display and video campaigns to reach new and existing audiences across an extensive network. Perfect for brand building. 

We set-up, manage and optimise your shopping campaigns and product listing ads to boost your product inventory. We know how to match the right keywords to the right products, making sure your products are being seen by the right people.

One of the first things we do is ensure tracking is set up correctly. Running a PPC campaign without effective tracking is pointless, so we ensure that we have all of the data needed to optimise your accounts going forward.

Through ongoing optimisation, we will continually refine and focus our campaigns to boost performance. Our experts keep a close eye on anything we set-up, making necessary tweaks and changes to make sure your campaigns are at their best.

We pride ourselves on full transparency, and our reports will offer meaningful, detailed breakdowns of what is happening with your PPC. We also keep an eye on competitors and detail everything we have worked on, so you’re always in the loop.

We will carry out feed optimisation to ensure your products are found for the most targeted search terms, increasing your impression share and revenue